Red Clay is a movement. Red Clay reinforces the groundwork of the four elements and historical undertakings of hip-hop. Emceeing, deejaying, graffiti writing and break dancing, along with respect for the people create determined spirits. The members of Red Clay, much like the elements of hip-hop, bring different techniques by which they communicate a message of loyalty, love and education. Through poignant prose, versatile verbalization, and under the inebriating influences of great Jazz, Rock and R & B legends, Red Clay produces a brand of hip-hop named, Rugged Soul.